Strategic Marketing Academy - Marketing for Event Industry Professionals

SMA offers marketing services and training for event businesses and small businesses in other industries

  • Home
  • Services
    • Strategic Planning
    • Website Design
    • Local Search
    • Local Citation Building
    • Search Engine Optimization
    • Social Media
    • Blogging
    • Video Marketing
    • Press Releases
    • Reputation Management
    • Pay Per Click (PPC) Marketing
    • Conversion Optimization
    • Mobile Marketing
    • Tracking And Analytics
  • Training
    • Home Study Programs
    • Marketing Webinars
    • Marketing Workshops
  • Testimonials
  • Blog
  • About Us
  • Contact Us

Event Rental & Party Rental Business Marketing

Party rental industry is often promoted as an easy money-making opportunity.

I’m sure you’ve seen those claims…

“Just buy couple inflatables and throw them in your garage.  They will pay for themselves in no time.”

Or “if you tell all your friends and family about your party rental equipment, you’ll be covered in business.”

Best one yet, “Easy money for a few hours of work on a weekend.”

If you’ve been in an event rental business for any lenght of time, you have realized that most of those claims do not portray the true picture of running a successful event rental or party rental business.

Many event rental business owners find themselves working harder than they imagined, scrambling to find new leads, competing against the low “price cutter” next door and working with customers that want to pay less and less and get more and more.

Good news is, there is a solution!

You can build a better business with reliable stream of quality customers willing and happy to pay for your services!

We help event rental companies grow their business and achieve their dreams.  Our marketing services don’t focus on the dangerous, outdated practices that can get your business in trouble.  Instead, we focus on building your brand, creating a solid online marketing presence and implementing proven lead generation and conversion strategies.

How do we do it?  By operating with the following marketing strategies in mind and using our “5 Step Marketing Blueprint” formula:

Step 1: Generate Leads.  We help you generate higher quality customer leads – those customers that you enjoy working with and who make you more money while appreciating your services.  We help you determine exactly who your ideal customer is and how to market to this type of a customer most effectively.

Step 2: Create An Irresistible Offer.  You have to differentiate yourself from the competition by establishing an expert brand in your marketplace and creating offers that are truly irresistible to your customers (and we’re not talking about lowering prices here).

Step 3: Convert.  Successful event rental marketing plans convert leads into customers by focusing on unique website design, killer content, and integrated marketing methods.

Step 4: Over-Deliver.  We believe in “Under-promise and Over-deliver” principle.  There are many ways to create an unforgettable experience for your customers that will ultimately result in more revenue to your business.  The goal is to create a win-win scenario that benefits all parties.

Step 4: Cash In On Client Loyalty. Tight integration of our marketing strategies allows you to keep the attention of potential, current and former customers and generate more repeat and referral business.

It’s Time To Get To Work

Climbing to the top of your market does not happen overnight.  There is no magic wand that can instantly build your business.  It takes hard work and dedication.

Depending on your needs, current marketing strategies and budget, we can create a plan that will work for you, no matter what company size you have.

We have TREE ways to help you reach your goals:

  1. DO IT YOURSELF.  We can teach you how to implement effective marketing strategies yourself.
  2. DO IT WITH YOU.  We will work alongside with you by providing specific services that are not your strong suit while showing you how to work on other parts of your marketing that you can do yourself.
  3. DO IT FOR YOU.  We create a turnkey marketing program that we implement in-house with no work needed on your part which lets you concentrate on other parts of your business.

The marketing services we provide for your business will depend on your budget and your needs.

 

read-more-about-custom-ERS-website-design copy

 

 

view our portfolio

 

view our video product portfolio

 

see what some of our client say

 

Services

  • Strategic Marketing Planning
  • Website Design
  • Local Search Marketing
  • Search Engine Marketing
  • Search Engine Optimization
  • Social Media Marketing
  • Blogging
  • Video Marketing
  • Online PR
  • Online Reputation Management
  • Pay Per Click (PPC) Marketing
  • Conversion Optimization
  • Mobile Marketing
  • Tracking And Website Analytics

Our Affiliations

We Are Proudly Affiliating, Sponsoring and Working With:
  Event Rental Systems
IAAPA member
American Inflatable Road Show
Moonwalk Forum Sponsor
The Special Event

Related Topics

Best Local Citations For Event Rental Businesses

How to Effectively Create Great Content for SEO

Six Strategies of Increasing Exposure on Social Media Using Hashtags

The 19-Point On-Site SEO Checklist

A Complete Guide To Business Social Media Etiquette [Infographic]

Recent Posts

  • Best Local Citations For Event Rental Businesses
  • How to Effectively Create Great Content for SEO
  • Six Strategies of Increasing Exposure on Social Media Using Hashtags
  • The 19-Point On-Site SEO Checklist
  • A Complete Guide To Business Social Media Etiquette [Infographic]

See The Results!

Services

  • Strategic Marketing Planning
  • Website Design
  • Local Search Marketing
  • Search Engine Marketing
  • Search Engine Optimization
  • Social Media Marketing
  • Blogging
  • Video Marketing
  • Online PR
  • Online Reputation Management
  • Pay Per Click (PPC) Marketing
  • Conversion Optimization
  • Mobile Marketing
  • Tracking And Website Analytics

Copyright © 2025 Strategic Marketing Academy - Google

Google+