Strategic Marketing Academy - Marketing for Event Industry Professionals

SMA offers marketing services and training for event businesses and small businesses in other industries

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Web Design Project Planner

Step 1 of 6

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  • Nice to make your acquaintance

    All fields in this section are required, just so we can contact you later. Every other step is so we can get a better understanding about what you need. If you aren't sure you can leave the fields blank.
  • Tell us about your company and industry.

    Talk to us like we are a potential customer and describe what you offer. List the key points of your marketing message, your advantages, anything else you would like your potential customers to know about you in the first place.
  • Describe the strengths and weaknesses of your current site
  • So, you want a website...

  • Tell us what you want, what you really, really want

    The web can be a lot of things, some you may apply to your industry and requirements, others may not. Tell us what you want to achieve with this website (increased sales, brand recognition) so we can suggest the best posible solutions.
  • In a perfect world, what would your website do for your company? It may take time to make it happen, but we can help you every step of the way. Help us plot a map to success by giving us your dream destination.
  • What features should your website have?

  • Check the fields which correspond to your vision, or use the text field to give a free description.
  • A good website is updated often

  • Do you just need to control your page content or do you want control over absolutely everything (menu positioning, version control etc). Perhaps you need to track inventory and sales, manage clients, monitor blog posts and comments. The options are endless, just tell us what you need.
  • Are you computer savvy or do you need help to turn your computer on? This lets us know how much training we might need to provide you or your staff.
  • It's not just about good looks...

  • ...but this step is all about how you want your site to look.
  • If your business already has a graphic identity, then it makes sense to incorporate it into your online communications. Even if you don't have a graphic identity, your probably have an idea of how you want it to look.
  • Tell us about some websites you like and why you like them. Try to let us know if its a feature of the site you would like to include in yours or if it's just the colour scheme that floats your boat.
  • Are your competitors online too? Let us know who your competitors are (and their website addresses) so we can get a good idea of the features that are offered in your industry sector. This can help us come up with methods to improve on them.
  • Did we miss anything?

  • This field is for validation purposes and should be left unchanged.

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Services

  • Strategic Marketing Planning
  • Website Design
  • Local Search Marketing
  • Search Engine Marketing
  • Search Engine Optimization
  • Social Media Marketing
  • Blogging
  • Video Marketing
  • Online PR
  • Online Reputation Management
  • Pay Per Click (PPC) Marketing
  • Conversion Optimization
  • Mobile Marketing
  • Tracking And Website Analytics

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