LinkedIn has gained amazing popularity in the last couple of years than never before and thus, it has become a necessity to have a successful LinkedIn profile. If you want people to know about you and contact you with opportunities, then there’s no better platform than LinkedIn. So you already have a profile and are you still waiting for good opportunities to pour in? There are probably some mistakes that you are making or missing out on some important things that could have landed you amazing work opportunities. Let’s take a look at four ways that can help you make most of your LinkedIn profile.
1. Get Creative With Your Headline
The headline plays a crucial role in social networking, yet widely overlooked. The headline appears at the top of your profile, featuring your achievements, interest and other important information that you would want to share with your potential employers. Make sure you describe yourself in short and clear words. Keep it as simple and possible, yet impactful. Make it compelling for viewers to stop by and click through your information. For example: Interior Designer And Lifestyle Designer – 5 Years of Experience In Creating Modern Work And Living Spaces. Make sure you choose the keywords that are used by people to conduct their search.
2. Connect With Colleagues And Alumni
Not many people realize the significance of connecting with alumni and colleagues. This not just helps you widen your circle, but also make your profile easily accessible to thousands of other people that form connections with your LinkedIn connections. Click on the “network: tab and search for alumni. Click through and you will be able to find a list of people who are directly related to you by various means, be it school, college or previous employment. .
3. Keep A Track Of Who’s Viewed Your Profile
Even if you have a free account, you can see who’s visiting your profile. LinkedIn provides the list of last several people who viewed or clicked through your profile. If you identify those people, you can connect with them to widen your circle. Keep an eye on the “Who’s Viewed Your Profile” under the “Profile” tab and you may end up connecting with someone who can bring a dramatic change in your career.
4. Choose Your Own Groups
You must have joined some groups on LinkedIn, depending upon your interest and preferences. But are you actively involved in those groups? Are you doing anything productive in the groups? Joining a group is completely different than participating in it. In order to make sure that you join only the right group, it is important to check the stats and engagement level of the groups. It will help you decide whether it is worthy of your time. Simple click on the group of your choice, select the “I” on the right side of the toolbar and you will get the information about the group in a new pop out window. This will help you know about the kind of people who participate in the group and degree of opportunities shared on it. Be active and engaging in the groups of your choice. It will open you up to more opportunities.
Keep in mind all these tips and you will soon get hold of your LinkedIn profile. Do not forget to use other social media tools to widen the scope of opportunities.