One of the most difficult aspects of blogging – next to the ever-present challenge of creating new and interesting content – is scheduling. In a world where the moments from sunrise to sunrise often seem like one mad rush, a well-maintained blog, which requires both stillness and time, may too easily fall by the wayside. However, there is a very simple remedy for this: an editorial calendar. In … [Read more...] about Starting and Keeping an Editorial Calendar
Google+: A Mystery to Some Small Businesses?
Google+ is, by all accounts, a most viable and valuable social media outlet and marketing tool. However, it seems, in some small business circles, that this burgeoning site may be falling victim to its own novelty. In fact, it’s just possible that many small business owners don’t even know what it is. A recent Reply.com small business survey included, among numerous other topics, a few questions … [Read more...] about Google+: A Mystery to Some Small Businesses?
How to Easily Jumpstart Your Creativity
Creativity is what creates and sustains life. More than often, you need to think out of the box and to come up with new ideas, especially if you want to prove to someone important that you deserve to win a prize or to be hired. You also need creativity when writing an article, promoting a product or solving a problem that does not require postponement. However, you can't just create creativity … [Read more...] about How to Easily Jumpstart Your Creativity
A Blog: Four Reasons Your Small Business Needs One
If your small business doesn’t have a blog, that’s okay. Still, it’s hard to imagine how a small business owner could prioritize other social media efforts over blogging when the benefits of a quality blog are so dramatic. Here are four great reasons to consider starting up a blog. Blogs Allow You to Speak With Your Customers Jeremiah Owyang once said: “The corporate website is an … [Read more...] about A Blog: Four Reasons Your Small Business Needs One
10 Tips for Successful YouTube Marketing
When you think “social media marketing” what are the first platforms that come to mind? Doubtlessly Facebook and Twitter – the standbys. But, what about YouTube? It’s a novel thought, I know, but YouTube is much more than a place for watching that sitcom episode you missed or listening to the latest tunes on the Hit Parade. It is a viable social media outlet and can be very valuable to the small … [Read more...] about 10 Tips for Successful YouTube Marketing
