In search engine optimization, link building is an important part of a website’s campaign. However, attracting organic links to your site can be frustrating and time consuming. Regardless, making your site link-worthy can ease the task. First Impression Even on the Internet, first impression also matters. Linking your site is your visitors’ way of introducing you to their audience—including … [Read more...] about Making a Link-worthy Website
Harnessing The Power Of Online Customer Reviews For Local Business Growth
The local search market is a rapidly growing and changing area of search marketing. Local consumers are both more elusive and more connected than ever before and local business owners need to keep step with their customers’ online behavior in order to remain relevant and prominent in their local market. Smart business owners have already embraced the Internet and mobile as powerful ways to … [Read more...] about Harnessing The Power Of Online Customer Reviews For Local Business Growth
The Secret To Getting Customers Through Free Traffic
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When Google Review Clippings Go Horribly Wrong
Google Maps (and other business listing sites) often clip highlights from the user reviews and feature them prominently on a Place Page to give readers a quick sense of the sentiment about that business. Well, from the “You Have To See It To Believe It” Department comes this review clipping that’s showing on the Google Place Page for the Kaanapali Beach Club hotel on Maui: That’s coming … [Read more...] about When Google Review Clippings Go Horribly Wrong
Google Will Soon Include Social Search Results
On Thursday, Google announced its latest move to conjoin the company’s popular online services with widely used social networking platforms. According to a post on the Official Google Blog, Google’s search results are poised to embrace social media to an entirely new and greater extent. In short, relevant social media content will now be interspersed across one’s search results page. That … [Read more...] about Google Will Soon Include Social Search Results
