You may be already aware of the Welcome pages that encourage visitors to join the site or like the page. You might have even experimented being given a free report or e-book chapter as an incentive. This is also called fan-gating, which means that only real fans get to see the extra content. But how do you create such pages for your own? Well, here are 5 apps to help you out in this regard: 1. … [Read more...] about Top 5 Facebook Apps To Create Tabs and Custom Pages
How to Make Your Facebook Page Popular for Free
When it comes to Internet marketing, Facebook is certainly one of the most affordable and efficient marketing tool. With over one billion users worldwide, Facebook has attracted some of the world's most renowned brands and companies. The amazing marketing tools such as Promoted Posts or Sponsored Stories are only some of the aspects that make this social network so sought-after nowadays, but why … [Read more...] about How to Make Your Facebook Page Popular for Free
A Visual Guide To Facebook Insights
A lot of marketers disagree on which Facebook Insights are important. But isn’t it important to understand what the numbers mean before deciding how to evaluate a campaign? Different campaigns require different metrics. Even an extremely broad metric like impressions can have relevance for paid ad campaigns. The infographic below shows the relationship between each of the social network’s … [Read more...] about A Visual Guide To Facebook Insights
10 Signs You May Have An Unhealthy Relationship With Social Media
There is a reason the word "pervasive" is often used right alongside social media. For many of us, the social channels we use to connect with others for personal or professional reasons are a big part of every day. But how much is too much? How do we know that we might be taking our enthusiasm for social media too far? Here's my slightly exaggerated (but mostly true) list of ten signs that you … [Read more...] about 10 Signs You May Have An Unhealthy Relationship With Social Media
[Study] Timeline Layout Increased Interactions On Business Pages
If you’re a marketer wondering if migrating your brand to Facebook Timeline was worth the effort, here’s some encouraging data: A researcher reports that brands are getting an average 46% more engagement with Timeline. The researcher, Simply Measured, drew its results from an admittedly small sample: just 15 Facebook brand pages. Doing so may have created a false sense of lift, especially since … [Read more...] about [Study] Timeline Layout Increased Interactions On Business Pages
