Getting started with social media can be a difficult task for business owners. Social networks are constantly changing and evolving making it difficult to stay on top of the latest features of a particular social media network. Learning all the little nuances that act as unwritten etiquette will take more practice to understand. We've put together this social media etiquette infographic for … [Read more...] about A Complete Guide To Business Social Media Etiquette [Infographic]
Importance of Customer Engagement Through Social Media
Time and time again, we hear the rhetoric that social media is a must-have form of marketing for the modern business. But how can social networks be used to reach local customers and boost sales? For small businesses that want to connect with local consumers, social media can get the job done when implemented correctly. However, you must first figure out which social media sites you should use … [Read more...] about Importance of Customer Engagement Through Social Media
10 Mistakes to Avoid When Promoting Your Business on Twitter
Twitter is one of the most effective social media platforms on which you promote your brand. Through Twitter, you can engage your customers, and also build and maintain strong relationships with clients, market leaders, as well as other businesses. But, if Twitter is not used correctly, it can actually end up hurting your business. The resources below will show you some Twitter strategies to avoid … [Read more...] about 10 Mistakes to Avoid When Promoting Your Business on Twitter
Twitter and Small Business: Eight Common Questions
Most small business owners have a personal Facebook account. They already know the site’s ins, outs, and quirks. So, starting up a Facebook page for their business isn’t such a struggle. They already have an idea of how best to reach their customer base through Facebook’s platform. Twitter, on the other hand, is different, and it may prove more mystifying to business owners who are unfamiliar with … [Read more...] about Twitter and Small Business: Eight Common Questions
10 Signs You May Have An Unhealthy Relationship With Social Media
There is a reason the word "pervasive" is often used right alongside social media. For many of us, the social channels we use to connect with others for personal or professional reasons are a big part of every day. But how much is too much? How do we know that we might be taking our enthusiasm for social media too far? Here's my slightly exaggerated (but mostly true) list of ten signs that you … [Read more...] about 10 Signs You May Have An Unhealthy Relationship With Social Media