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Google+: A Mystery to Some Small Businesses?

May 17, 2013 By Katerina Williamson Leave a Comment

Google+ is, by all accounts, a most viable and valuable social media outlet and marketing tool. However, it seems, in some small business circles, that this burgeoning site may be falling victim to its own novelty. In fact, it’s just possible that many small business owners don’t even know what it is. A recent Reply.com small business survey included, among numerous other topics, a few questions … [Read more...] about Google+: A Mystery to Some Small Businesses?

Filed Under: Social Media Tagged With: Google, Google Plus

Twitter and Small Business: Eight Common Questions

April 5, 2013 By SMA Staff Leave a Comment

Most small business owners have a personal Facebook account. They already know the site’s ins, outs, and quirks. So, starting up a Facebook page for their business isn’t such a struggle. They already have an idea of how best to reach their customer base through Facebook’s platform. Twitter, on the other hand, is different, and it may prove more mystifying to business owners who are unfamiliar with … [Read more...] about Twitter and Small Business: Eight Common Questions

Filed Under: Social Media Tagged With: Twitter

How to Make Your Facebook Page Popular for Free

March 10, 2013 By Katerina Williamson Leave a Comment

When it comes to Internet marketing, Facebook is certainly one of the most affordable and efficient marketing tool. With over one billion users worldwide, Facebook has attracted some of the world's most renowned brands and companies. The amazing marketing tools such as Promoted Posts or Sponsored Stories are only some of the aspects that make this social network so sought-after nowadays, but why … [Read more...] about How to Make Your Facebook Page Popular for Free

Filed Under: Social Media Tagged With: Facebook

The DO’s & DON’Ts of Social Media

November 11, 2012 By Katerina Williamson Leave a Comment

Today’s infographic of the day is all about the do’s and don’t's of social media for business. Some are fairly self explanatory yet we see businesses every day of the week making mistake after mistake when it comes to managing their social presence. Think about social media as a platform through which your customers can reach you and voice their opinions. Some of these opinions may be … [Read more...] about The DO’s & DON’Ts of Social Media

Filed Under: Social Media Tagged With: infographics

[INFOGRAPHIC] The 36 Rules Of Social Media

November 11, 2012 By Katerina Williamson Leave a Comment

Everyone’s an influencer. The consumer is out for himself (not for you). Optimize content. It’s an organism, not a process. Think past vanity metrics (like followers). Update your Facebook Page… or delete it. Good advice, right? As much as it frustrates marketers, the business of social media is as much an art as it is a science, but there are some tried and tested rules and guidelines that … [Read more...] about [INFOGRAPHIC] The 36 Rules Of Social Media

Filed Under: Social Media Tagged With: infographics

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