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What Every Successful Small-Business Website Needs

February 7, 2012 By Katerina Williamson Leave a Comment

Having a website is a must, if you want to establish and build a successful business—large or small. Creating the perfect website isn’t an exact science, but a few guiding principles will help you attract and retain an audience of loyal customers and clients. Quality content Content is the most important foundational element of any small-business website. If you're selling a product or … [Read more...] about What Every Successful Small-Business Website Needs

Filed Under: Website Design

3 Easy Steps to Help Transition to Facebook Timeline

January 28, 2012 By Katerina Williamson Leave a Comment

Facebook announced recently that Timeline will roll out to all users in the upcoming weeks. While reading about it on different blogs, it seems that user feedback is very mixed. There are numerous comments from Facebook users voicing their dislike for the new Facebook Timeline. Most were upset because they do not like the layout and want a choice on whether or not they enable Timeline. Others … [Read more...] about 3 Easy Steps to Help Transition to Facebook Timeline

Filed Under: Social Media Tagged With: Facebook

7 Things You Didn’t Know Google Analytics Could Tell You

January 7, 2012 By Katerina Williamson Leave a Comment

Analytics software is a must-have in today's business world, where it's essential to have a powerful online presence. These days, it's not enough to simply have a counter at the bottom of your homepage, tallying visitors. That won't help you understand ways to reach your audience or drive Web growth. Google Analytics, Google's popular free analytics add-on, can be easily incorporated into the … [Read more...] about 7 Things You Didn’t Know Google Analytics Could Tell You

Filed Under: Online Marketing Tagged With: analytics, conversion

3 Tips for Your Small Business’ Blog

December 15, 2011 By Katerina Williamson Leave a Comment

Between all of the tasks that go into running a business – payroll, making the employee work schedule, and oh, yeah, talking to customers – it may seem hard for a small business owner to imagine having the bandwidth for blogging. How could you have time for writing when your hands are already full? But making the time for blogging will have serious payoffs, bringing you more website traffic, … [Read more...] about 3 Tips for Your Small Business’ Blog

Filed Under: Blogging

Smartphone – Google Mobile Marketing Stats

November 9, 2011 By Katerina Williamson Leave a Comment

[svpVideo v=1] … [Read more...] about Smartphone – Google Mobile Marketing Stats

Filed Under: Mobile Marketing

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